Design Sample
Client: A food-industry tech company
Audience: Food and beverage industry enterprise-level leaders responsible for training kitchen and manufacturing workers, or those responsible for quality/safety/regulatory auditing.
Goals: To explain the availability and benefits of smartglass use cases in training their workforces or remote-auditing their facilities.
Considerations: Since most potential clients weren’t aware that wearable technology could be used for training or auditing in their facilities, the brand's sales team had a lot of technical ground to cover with their talking points. Their original PowerPoint slides tried to squeeze all that information on-screen, resulting in slides that looked more like encyclopedia entries and kept audiences distracted by reading paragraphs rather than engaged with the presenters. I took a greatly simplified approach, making the best of stock photography and available phone shots from real-world applications of the brand's technology.
My roles:
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